Assuming you are demographically a Young Voter, it is again worth a moment of your valuable time to consider…If you are bored and disgusted by politics and don’t bother to vote, you are in effect voting for the entrenched Establishments of the two major parties, who please rest assured are not dumb, and who are keenly aware that it is in their interests to keep you disgusted and bored and cynical and to give you every possible psychological reason to stay at home doing one-hitters and watching MTV on primary day. By all means stay home if you want, but don’t bullshit yourself that you’re not voting. In reality, there is no such thing as not voting: you either vote by voting, or you vote by staying at home and tacitly doubling the value of some Diehard’s vote.
David Foster Wallace, “Up, Simba,” from Consider the Lobster: and Other Essays
This essay on John McCain’s run for presidency in 2000, more than twelve years old now, is still relevant for a number of reasons, including the fact that DFW manages to say something profound about voter apathy, and really, the apathy of my generation and the one after it. Combined with the fact that I just read Fast Food Nation, which explains that the 1980s were the first real decade in which children were marketed to, I am really starting to understand that entire generations of children/adults no longer trust anything they are being told, because it has always, always, always (to us) seemed like a marketing strategy. And it has been. And yet despite recognizing this, DFW makes a few good claims about why we should care.




